Virtual home staging has become the new feature to consider when owners, builders and real estate agents wish to market the best pictures of their unfurnished listings. If you want to sell a home quickly and for the best possible price, staging is one of the easiest ways to make it happen. Staging a home ensures that buyers see it in its very best light, and can help illustrate what a property can offer without requiring a complete makeover. And in an industry where making a great first impression can make all the difference, it’s easy to see how staging has become such an integral part of the selling process
74 percent of real estate agent respondents to NAR’s survey on home staging said that buyers know what they want in an ideal home before they ever get started on their search.Staging a home makes it easier for buyers to recognize when a house meets their expectations, while a lack of staging could mean that a buyer is unable to visualize the space—and what it can become—in relation to their vision. Among respondents, 40% said that home staging had an effect on most buyers’ views of a home, versus just 6% who said it made no difference.
No seller wants to find themselves sitting on a stale listing. The longer a home sits on the market, the harder it can be to sell, meaning there’s a lot of incentive to get your home sold in as few days as possible. 28 percent of sellers’ agents note a slight decrease in days on the market for staged homes, and 25% report a substantial decrease. Only 12% of sellers’ agents reported that staging a home had no effect on days on the market.
As for why staged homes tend to sell faster, it basically just comes down to the points listed above: staging helps buyers evaluate whether they can see themselves in a property and what the potential for the space is. And it can be a lot more productive than expecting them to do the heavy mental lifting themselves.
Designing and living in a home is innately personal, and there’s a lot of variance out there in terms of style and taste. But it’s the buyer, and not the seller, who the home has to appeal to most while it’s on the market.
According to 83% of buyers’ agents, staging a home makes it easier for a buyer to visualize the property as a future home. Meanwhile, 38% of buyers’ agents say that staging made buyers more likely to go for a showing at a home they saw listed online